#DebuncTotD - Sales Saturday [28/5/2016]

Smartly apply FUD (fear, uncertainty and doubt) when it comes to clients. Tread carefully, but be sure to show or mention that their competitors are also considering your offering. Even go a step further to state that you’re talking to their rival your organisation.

Our only advice when doing this, is that you mention this ONLY ONCE during a conversation. Let it linger in your prospects mind!