-
Addison Lee
The Good: Clean design with easy to understand messages. Clear breakout on homepage for online and mobile bookings. An impressive menu that leads you the right areas of the business.
The Bad: Slight overlapping of text and images on homepage.
Visit: Addison Lee
-
The Keen Group
The Good: We may be a bit biased here, but we love this site!!! Everything works together to encourage better engagement.
The Bad: None to mention …
Visit: The Keen Group
-
Atlas Cars
-
Kabbee
The Good: Immediately begins to pull rates as soon as journey details are entered. They also incentivise users to bring others on board with discount codes, vouchers etc.
The Bad: The menu doesn’t do the site justice, and seems somewhat out of place.
Visit: http://kabbee.co.uk
-
Kingsbury Cab
The Good: Callback request button, provision of live chat and the ability to track your drivers location.
The Bad: No way to immediately rule out unsuitable driver applications made online (i.e. more time being spent sifting through CVs to find the best candidates)
Visit: Kingsbury Cab
-
Haxi
The Good: Way to embrace the web, team Haxi! Video content on the homepage really helps to sell the experience.
The Bad: Maybe a bit too app-driven for some users – think general public.
Visit: Haxi
-
Travelcare UK
The Good: Clean design makes content easy to digest.
The Bad: A more consistent set of images throughout the site will help to improve the dynamic.
Visit: Travelcare UK website
-
Minicabster
The Good: Customers can immediately enter journey details – a focus on the true conversion.
The Bad: The info behind the menus is quite text heavy, which can deter some visual-led users. This is inconsistent with the way the homepage is presented.
Visit: Minicabster
-
Amber Cars
The Good: Booking and quote options clearly displayed on their homepage.
The Bad: Images throughout site are not consistent and make things seem uncoordinated.
Visit: Amber Cars
-
Goldline Cars
The Good: Clear bold contact number displayed on homepage.
The Bad: The slider navigation is not clearly visible and may confuse many users.
Visit: Goldline Car